The BFLO Store - Transitown Plaza

Our Transitown location, located in the Transitown Plaza, in Williamsville, is the ultimate Buffalo sports shopping destination. As our flagship store, it spans over 26,000 square feet and is a must-stop for locals and visitors returning to Buffalo for a game or hometown visit. Fans will find an expansive selection of Buffalo Bills gear, Sabres merchandise, Bandits and Bisons apparel, and Buffalo-themed gifts, including exclusive items you won’t find anywhere else. Featuring one of the largest Bills hat walls in New York, the BFLO Café, and frequent autograph and player appearances, Transitown delivers the full BFLO experience for every fan.