{"title":"9SEVENTY","description":"","products":[{"product_id":"new-era-9seventy-allen-mvp-17-royal-red-stretch-snap","title":"Final Sale - New Era 9SEVENTY Allen MVP 17 Royal \u0026 Red Stretch-Snap","description":"\u003cp\u003eCelebrate MVP greatness in style with this bold snapback honoring Josh Allen’s 2024 campaign. Featuring a striking royal blue crown, red flat brim, and embroidered MVP “17 Allen” front design, this cap is a must-have for every diehard Bills fan. Adjustable snapback closure ensures a perfect fit for game day and every day.\u003c\/p\u003e","brand":"New Era","offers":[{"title":"Default Title","offer_id":46322028904675,"sku":"NEWC855","price":10.0,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/1197\/9000\/files\/33_165b2bb1-7c7d-4fde-af60-e1feb3559af5.png?v=1745942952"},{"product_id":"new-era-9seventy-buffalo-bisons-2025-stars-stripes-stretch-snap","title":"New Era 9SEVENTY Buffalo Bisons 2025 Stars \u0026 Stripes Stretch Snap","description":"\u003cp\u003e\u003cmeta charset=\"utf-8\"\u003eCelebrate America’s pastime with patriotic flair in the Buffalo Bisons 2025 Stars \u0026amp; Stripes Cap by New Era. This 9SEVENTY Stretch Snap features a structured fit, breathable perforated panels, and a bold red, white, and blue Bisons logo front and center. Perfect for Independence Day at the ballpark or showing off your team pride all summer long.\u003c\/p\u003e","brand":"New Era","offers":[{"title":"Default Title","offer_id":46765644742883,"sku":"NEWD325","price":37.99,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/1197\/9000\/files\/1_9ab76212-c5ed-4ee1-a1b2-0df5a13c47a7.png?v=1751310753"},{"product_id":"new-era-9seventy-buffalo-bills-2025-sideline-royal-adjustable-cap","title":"New Era 9SEVENTY Buffalo Bills 2025 Sideline Hot Weather Royal Adjustable Cap","description":"\u003cp\u003e\u003cmeta charset=\"utf-8\"\u003eBeat the heat in style with the New Era 9SEVENTY Buffalo Bills 2025 Sideline Hot Weather Royal Adjustable Cap. This official sideline cap features a breathable mesh back and lightweight performance fabric designed to keep you cool all season long. With a bold royal blue build and raised team logo patch front and center, it's the perfect mix of function and fan pride. Adjustable fit makes it game-day ready for every member of Bills Mafia.\u003c\/p\u003e","brand":"New Era","offers":[{"title":"Default Title","offer_id":46967392043235,"sku":"NEWD346","price":49.99,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/1197\/9000\/files\/15_73a1f1c9-145a-4b61-be53-21af6af5eaea.png?v=1754002086"},{"product_id":"new-era-9seventy-buffalo-bills-2025-sideline-gray-adjustable-cap","title":"New Era 9SEVENTY Buffalo Bills 2025 Sideline Hot Weather Gray Adjustable Cap","description":"\u003cp\u003e\u003cmeta charset=\"utf-8\"\u003eBeat the heat in style with the New Era 9SEVENTY Buffalo Bills 2025 Sideline Hot Weather Gray Adjustable Cap\u003cstrong data-start=\"32\" data-end=\"113\"\u003e\u003c\/strong\u003e. This official sideline cap features a breathable mesh back and lightweight performance fabric designed to keep you cool all season long. With a bold gray build and raised team logo patch front and center, it's the perfect mix of function and fan pride. Adjustable fit makes it game-day ready for every member of Bills Mafia.\u003c\/p\u003e","brand":"New Era","offers":[{"title":"Default Title","offer_id":46969386041571,"sku":"NEWD352","price":49.99,"currency_code":"USD","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/1197\/9000\/files\/29_007bcf5a-eb72-4065-b999-2c03935ceb2f.png?v=1754319562"},{"product_id":"youth-new-era-9seventy-buffalo-bills-mafia-logo-stretch-snap-hat","title":"Youth New Era 9SEVENTY Buffalo Bills Mafia Logo Stretch-Snap Hat","description":"\u003cp\u003eKeep your childs gameday look classic with this Youth New Era 9SEVENTY Buffalo Bills Mafia Logo Stretch-Snap Hat! Featuring a bold, off white patch with 'Bills Mafia', 'Buffalo Bills', and the charging logo all embroidered on it with a white, blue rope across the front, this hat will \u003cspan\u003eallow them to show off their Bills pride in style!\u003c\/span\u003e\u003c\/p\u003e","brand":"New Era","offers":[{"title":"Default Title","offer_id":47759188164835,"sku":"NEWD440","price":33.99,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/1197\/9000\/files\/YouthNewEra9SEVENTYBuffaloBillsMafiaLogoStretch-SnapHatFront.png?v=1766595014"},{"product_id":"new-era-bills-2026-training-camp-white-with-blue-brim-9seventy-stretch-snap","title":"New Era Bills 2026 Training Camp White with Blue Brim 9SEVENTY Stretch-Snap","description":"\u003cp data-start=\"29\" data-end=\"308\"\u003eGet ready for a new season of Buffalo Bills football with the \u003cstrong data-start=\"91\" data-end=\"154\"\u003e2026 NFL Training Camp 9SEVENTY Adjustable Hat from New Era\u003c\/strong\u003e. Built for comfort and everyday performance, this cap features a structured fit with a semi-curved visor for a clean, modern look on game day and beyond.\u003c\/p\u003e\n\u003cp data-start=\"310\" data-end=\"530\"\u003eDesigned with COOLERA® technology to help wick away sweat and MICROERA™ technology to reduce odor, this hat is made to keep you feeling fresh whether you're at training camp, tailgating, or repping the Bills around town.\u003c\/p\u003e\n\u003cp data-start=\"532\" data-end=\"723\"\u003eFinished with a heat-sealed rubberized Bills logo featuring chrome and shine details, plus a team wordmark graphic, this hat delivers the perfect combination of performance and Buffalo style.\u003c\/p\u003e","brand":"New Era","offers":[{"title":"Default Title","offer_id":49002226385123,"sku":"NEWE699","price":46.99,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/1197\/9000\/files\/141.png?v=1779478736"}],"url":"https:\/\/bfloshop.com\/collections\/9seventy\/buffalo-bills-hat.oembed","provider":"The BFLO Store","version":"1.0","type":"link"}